Use SWOT Analysis to evaluate your internal Strengths and Weaknesses and external Opportunities and Threats. The SWOT Analysis was initially developed over 50 years ago by a group of researchers from Stanford University who in 1960 set out to better understand why strategic planning processes were failing for so many companies. Their methodology has helped companies think, plan, and work better by leveraging this highly effective strategic framework. Here is how to perform a successful SWOT Analysis. Start by setting a clear objective. This can be your company vision statement, team goal, project objective, etc. This helps to frame the SWOT discussion. Nxt, invite your teammates to collaborate and share thier input. You can also encourage everyone to click the star icons to vote on the items they think are most important. When you have completed your SWOT Analysis, a natural next step would be to create a 90 Gap Analysis looking at where you are today vs where you want to be in 90 days. From here you can covert these gaps into a specific action plan and create an OKR plan to drive focus execution throughout the quarter or project.
